“Of particular note is Steve’s inclusive leadership style whereby he is able to get cross-functional groups to collaborate for the good of the enterprise. He has the ability to create direction and build organizational alignment in order to drive quality supply chain results.”
-  Vice President of Sales, sildenafil major foodservice manufacturer, and IFDA Supplier Advisory Council member

“Steve got the foodservice industry to recognize the impact of inconsistent product data and the need for common data standards between trading partners. As part of this industry challenge, he pulled together a collection of key distributors, manufacturers and third party data providers to collaboratively find a common ground and potential solution.”
-  Vice President of Corporate Accounts, major foodservice manufacturer, and IFDA Supplier Advisory Council member

“Congratulations on a job well done. You’ve been able to bring focus to this project for the SAC/IT Committee and it seems like we have a plan of action. Thanks for the leadership.”
- VP of Sales, third party solutions provider

“Steve has been a valuable member of the IFDA team for more than five years and has made numerous contributions to IFDA and its members. In returning to consulting, Steve will continue to work toward his passion of continuous improvement in foodservice distribution.”
- President and CEO, industry trade association

“Steve is a true professional in every sense and has been a major asset to the foodservice industry in general and to IFDA specifically. I’ll miss exchanging conversations with him at IFDA events but feel certain our paths will cross again soon.”
- Vice President, major foodservice distributor, and IFDA Foundation board member

“I’m happy to hear that you will be in Baltimore to present. It will be a great session presented by the best. I think the white paper you just did on fuel and energy best practices would also make a great session, maybe a one-two punch next year? I think it is a well-written document that will help a lot of companies.”
- Senior Director of Operations, strong regional foodservice distributor

“Steve has a tremendous presence in the industry. I’ve benefited from his knowledge and presentation skills.”
-  Corporate Director, purchasing co-op for major foodservice chain

“Steve Potter has been a long-time influential presence in the industry. A strong proponent of GS1 Standards compliance (formerly the EFR initiative), Potter has been a driving force within IFDA’s Supplier Advisory Council and IT Committee. Striving to eliminate supply-chain inefficiencies and bring substantial cost-savings to the industry, Potter and the IFDA committee have worked with IFMA’s Trading Partners Efficiency Committee and IFMA on several different occasions, including IFMA’s 2008 Sales & marketing Conference. During the 2008 meeting, Potter gave a presentation on industry collaboration addressing supply chain inefficiencies.

He has also supported the Association by participating in several of IFMA’s major conferences. Potter’s active involvement with IFMA shows an evident passion for the industry.”
-  IFMA World article on Steve receiving IFMA’s coveted 2009 Sparkplug Award

“Congratulations to Steve. He’s been a long-time supporter of industry excellence. He is an asset to IFDA and all of its programs.”
-  Technomic Distributor Intelligence Service commentary on the 2009 IFMA Sparkplug Award

“I can see why IFMA awarded you the Sparkplug Award. That’s exactly what you do so well – get everyone going! The recognition is well deserved not only on this project, but many many others. Thanks for doing a great job!”
-  President, foodservice distributor, and an IFDA board member

“Steve Potter has been dedicated to improving productivity in our industry. We’re sure he will continue to do that through Operational Excellence. We wish him well.”
-  Technomic Distributor Intelligence Service commentary on Steve’s departure from IFDA

Evaluation comments on operational benchmarking report and best practices presentation at 2009 IFDA conference:

  • “Excellent program / Great stuff!”
  • “I cannot imagine this session without Steve. His observations are as valuable as the study.”
  • “Actually was on-topic and gave details – more speakers should do this.”
  • “Fantastic that is was industry specific.”
  • “A lot of info – great stuff!”

Steve has been featured for his accomplishments in numerous publications, including:

  • Profiles of Quality
  • Institutional Distribution
  • Refrigerated Transporter
  • Heavy Duty Trucking
  • ID Magazine
  • Fleetline
  • Retail Information News
  • Logistics Management